In 2026, 36 million eligible Latino voters will decide whether to participate in the midterm elections. Our research shows a motivated electorate that is also genuinely fearful. This messaging guide presents what our community-grounded polling and focus groups found, including guidance on who Latino voters trust, what messaging moves people, and what organizations can do right now to help eligible voters participate safely and confidently.
This UnidosUS analysis, in collaboration with BSP Research, identifies a “moveable middle” within the Hispanic electorate, voters who are undecided, independent or crossed party lines in 2024. This group makes […]
The Trump administration has repeatedly refused to rule out sending federal agents to polling locations this fall. The threat is meant to discourage eligible Americans from exercising their right to […]
What’s driving Hispanic voters ahead of the 2026 elections? UnidosUS presents the largest bipartisan poll of Latinos voters, capturing the views of over 3,000 registered Latino voters nationwide — with […]
National 2024 American Electorate Voter Poll of Hispanic Voters
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