Media Advisory

DAILY PRESS ADVISORY - Saturday, August 3, 2019

Highlights include the National Latino Family Expo®; opening remarks by UnidosUS President and CEO Janet Murguía, and Anthony Romero, Executive Director of the American Civil Liberties Union

August 3, 2019

SAN DIEGO—The 2019 UnidosUS Annual Conference begins on Saturday, August 3, at the San Diego Convention Center. UnidosUS President and CEO Janet Murguía will deliver opening remarks to attendees at the National Affiliate Luncheon, where she will be joined by award-winning Mexican journalist, author, and Univision news anchor León Krauze. Anthony D. Romero, Executive Director of the American Civil Liberties Union, will be the keynote speaker at this year’s National Affiliate Luncheon.

Other notable events of the day include a ribbon-cutting ceremony to kick off our National Latino Family Expo® and our first plenary session, “Is the American Dream Still Achievable for Latinos? A Conversation About Affordable Housing,” which will address the issue of affordable housing and how to advocate for policies that could help Latinos and other low- and moderate-income families find affordable homes.

A full list of events and workshops is available online.

Invisible No More: Making Sure Latinos Count in the 2020 Census
Room 29C, Upper Level
9:00-10:30 a.m.
The 2020 Census will be one of the most important ever for the growing Latino population, and we are facing a major risk of being undercounted. This workshop will bring participants up to date with the newest information on preparation for Census 2020 and will discuss strategies to ensure that all Latinos are counted—including best practices for outreach and education, the role of clear and culturally appropriate messaging and messengers, and more.

CHANGEMAKERS: Embracing Our Afro-Latinx Identities
Room 29AB, Upper Level
11:00 a.m.-12:30 p.m.
In this session, join us in an honest discussion about being Afro-Latinx on college campuses and in early careers as three guests share their experiences. This interactive workshop also brings together our Affiliate leaders and Afro-Latinx experts as we develop a framework to continue striving to support all Latinxs. Moderated by Mariela Rosario, Editor-in-Chief of HipLatina.

Financing Our Future: Managing Loans and Avoiding the Student Debt Trap
Room 31C, Upper Level
11:00-12:30 p.m.
More and more Latinos are achieving their goals of pursuing higher education, but because of rising costs of attending college, more Latinos are also taking out student loans to finance their dreams. This workshop will discuss the ins and outs of student loans and how they can impact Latinos’ financial well-being. Experts will also highlight some of the options available to help borrowers who are struggling including a Q&A with experts and financial coaches, and opportunities for advocacy around this issue.

National Latino Family Expo® Ribbon-Cutting Ceremony
Exhibit Hall C Entrance
10:30-11:00 a.m.
Join in the fun as we kick off the National Latino Family Expo, with UnidosUS President and CEO Janet Murguía alongside popular costumed characters including the Geico Gecko and the colorful charm of the Angry Birds. The Expo, which is free and open to the public, will feature more than 150 exhibitors, five unique pavilions, informative resources, health screenings, and fun giveaways led by the Angry Birds for everyone in the family to enjoy.

National Latino Family Expo®
Exhibit Hall C Entrance
10:30 a.m.-7:00 p.m.
UnidosUS is excited to once again host the National Latino Family Expo. This is the largest Latino expo in the country offering two full days of free and fun activities, entertainment, and services like health screenings. The Expo includes a Superhero Family 5K Run sponsored by Herbalife Nutrition on Saturday for anyone in the San Diego area that wants to wear their favorite superhero costume and stretch their legs!

National Affiliate Luncheon
Ballroom 20A-D, Upper Level
1:00-3:00 p.m.
The luncheon—which will be emceed by award-winning journalist and Univision news anchor León Krauze —will feature remarks from Anthony Romero, Executive Director of the American Civil Liberties Union, and a keynote speech by UnidosUS President and CEO Janet Murguía. Murguía who will discuss the state of Latinos and what’s at play for the community in the coming months and as we approach the 2020 election.

Is the American Dream Still Achievable for Latinos? A Conversation About Affordable Housing
Room 28A-E, Upper Level
3:30-5:00 p.m.
Homeownership rates have not improved since the Great Recession and availability of affordable rental units continues to be a struggle in communities across the country. Perspectives on how to address this crisis range from focusing on more efficient market mechanisms to fostering the political will to make affordable housing a greater national priority. Join our experts for a candid conversation on the importance of the housing crisis facing Latinos and other low- and moderate-income families, and how to advocate for policies that could help our community find affordable homes.

Speakers include:

  • Diane Yentel, President and CEO of the National Low-Income Housing Coalition
  • Lourdes Castro-Ramirez, President of the University Health System Foundation
  • Danny Gardener, Senior Vice President, Single-Family Affordable Lending & Access to Credit
  • Lisa Rice, President and CEO of the National Fair Housing Alliance

UnidosUS, previously known as NCLR (National Council of La Raza), is the nation’s largest Hispanic civil rights and advocacy organization. Through its unique combination of expert research, advocacy, programs, and an Affiliate Network of nearly 300 community-based organizations across the United States and Puerto Rico, UnidosUS simultaneously challenges the social, economic, and political barriers that affect Latinos at the national and local levels. For more than 50 years, UnidosUS has united communities and different groups seeking common ground through collaboration, and that share a desire to make our country stronger. For more information on UnidosUS, visit or follow us on Facebook and Twitter.